The Men’s Scarf Revival: Bigger, Bolder and a Little Bit Bizarre
Let’s be honest—in the past, scarves were mostly functional. A piece of fabric, a buffer against the cold, maybe a bit of cashmere if you were feeling fancy. But in Fall/Winter 2025, the scarf is no longer content with being a seasonal afterthought. It’s stepping into the spotlight, turning into a statement piece that defines your outfit.
This season, menswear designers have reimagined the humble scarf as everything from a futuristic mask to a whimsical art object. They aren’t just keeping you warm—they’re keeping you relevant.
Here are the looks heralding the scarf revival—and how you can pull it off.
1. MSGM’s Wonderland Scarves: Whimsy With an Edge
MSGM has always leaned toward the playful and surreal, and their Fall/Winter 2025 menswear collection is no exception. Picture this: a model in a technicolour ensemble walking through a field of giant mushrooms, looking like a rebel who’s just stepped out of Alice in Wonderland—if Alice wore deconstructed tailoring and day-glo sneakers.
Their scarves? Absolutely bonkers in the best way. Cartoon rabbits, asymmetrical cuts, faux-fur textures, and hidden wires that make bunny ears float mid-air. It’s part cozy, part cosplay, and all attitude. This isn’t for the faint-hearted—but if your winter needs a bit of magic, MSGM has you covered (literally).
2. Hed Mayner’s Architectural Wraps: Minimalism, Reimagined
If MSGM is the whimsical dream, Hed Mayner is the minimalist’s fantasy. Known for his oversized silhouettes and Middle Eastern tailoring codes, Mayner brings the drama quietly. His FW25 scarf game? Long, sculptural pieces draped over the head and shoulders, echoing the silhouette of a hoodie but with a sophisticated twist.
One standout look sees a monochrome ivory palette—scarf, coat, trousers, all in soft, sandy tones. From afar, it’s serene. Up close, it’s masterful layering that turns heads. Mayner proves that even the simplest accessory, worn the right way, can redefine your entire outfit.
3. Walter Van Beirendonck’s Alien Scarves: Style From Another Planet
Never one to play it safe, Walter Van Beirendonck injects his signature off-kilter surrealism into FW25’s scarf trends — and the result is intergalactic. Think: irregularly padded, colour-blocked scarves that look more like alien armor than knitwear. They’re part sculpture, part fashion — and entirely unforgettable.
Even when paired with a basic black overcoat, Walter’s scarves introduce a future-facing energy. They speak to the man who isn’t afraid to be seen, or better yet—to be questioned.
Scarves have certainly made bold appearances in other collections too—each offering its own distinct take. KidSuper introduced a “scarf-mask” hybrid that perfectly complements the brand’s post-apocalyptic Fall/Winter aesthetic. Sacai delivered mixed-color scarves (that could just as easily be called shawls), brimming with untamed energy and edge. For something more refined, look to Auralee’s checkered designs—understated yet versatile pieces that add just the right touch of character to a minimalist look.
